Overview
The BSB40820 Certificate IV in Marketing and Communication reflects the role of individuals who use well developed marketing and communication skills and a broad knowledge base in a wide variety of contexts. This qualification applies to individuals in full-time marketing roles, as well as those who are responsible for an organisation’s marketing in addition to other duties.
Individuals in these roles apply solutions to a defined range of unpredictable problems and analyse and evaluate information from a variety of sources.
More information is available via the My Skills Website:
Entry Requirements:
The entry requirements of this course for all students
- Be 18 years of age or over
- Satisfactorily completed Australian Year 11 or equivalent
- Have English proficiency level equivalent to IELTS 5.5 or Complete and Pass HIA LLN Assessment
Course Duration and Mode of Delivery
The course is delivered over a period of 52 weeks equating to 36 contact study weeks plus 16 weeks for holidays.
The mode of delivery is 20 hours per week on a blended delivery of 14 hours face to face in the classroom plus 6 hours online study.
Course Structure
Total number of units of competency (subjects) required to receive this qualification is 12, comprising of 6 core and 6 elective units
Assessment Method
Assessment is competency based. Students are required to complete written and practical tasks, which reflect the requirements of the units of competency and current workplace practices. Assessment is continuous throughout the duration of the course.
Students are provided with a Student Assessment Booklet at the commencement of each unit of competency and the Booklet sets out the range and types of assessments that will be sued for this unit.
Pathways to Further Study / Career Opportunities:
Once students have completed the BSB40820 Certificate IV in Marketing and Communication, they will be able to seek employment or continue their studies into higher education.
Possible job titles relevant to this qualification include Marketing and Communications Consultant and Marketing and Communications Assistant.
Graduates of this qualification may undertake further study such as the BSB50620 Diploma of Marketing and Communication or a Bachelor program in the same field.